Having a Mail Follow up for Home Businesses

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In a word; yes! You most definitely do. In marketing circles,

research studies indicate that people need seven exposures to

your offer before they buy from you. So, how you can you

guarantee that they visit your site those seven times? Simple

you collect their contact information and then you follow up

with them periodically through your home based business mail

follow-up system, also known as an autoresponder. This way they

get to know and trust you and, if you do your job right, they

may become your customer at some point.


When looking for a home based business mail follow-up system, it

benefits you to go with a paid service. Although some good free

autoresponders exist, the level of support tends to decrease

when you use them. Also, ads are usually inserted into each

e-mail that goes out   ads that are for someone else s products,

not yours. Common sense says that it is in your best interest

for your message to be the only one that your respondent reads.

Do a search for the term  autoresponder  and then investigate

the results. If some of your friends or business associates use

this type of service, get a recommendation from them. As with

any service, thorough research ahead of time saves headaches and

lost business later.


In addition to quality customer service, your home based

business mail follow-up system should include as many of the

following features as you can find. Look for the ability to:

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Personalize messages with your list member s name and other

information. Send an unlimited number of e-mail messages.

Pre-load a series of messages to be sent out at predetermined

intervals. Create and send html messages. Create and add opt-in

forms to your web site. Broadcast a general message to your


Building a list is crucial to your business success. With a good

home based business mail follow-up system in place, your chance

for success can improve substantially.

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